Since its inception, Kate Hudson’s Fabletics has been targeting women using its athleisure brand. However, Fabletics has since expanded to start an active wear line that targets men. For years, Fabletics has been known to provide quality and value to its many clients across the globe. By running an online shoppers platform and global physical stores, Kate Hudson’s Fabletics has been able to capture customers from above and beyond. One method that has helped Fabletics excel is the reverse showroom technique that has maximized all opportunities anticipated to ensure that it commands the highest levels of loyalty from its most trusted clients. Today, Kate Hudson’s Fabletics boasts of growing from a start-up to a multi-million dollar business in a record setting three years.
Attire coming from the brand is well respected mainly because it happens to get manufactured from the latest trends in fashion, using unique designs, and materials that also happen to be durable. Fabletics has initiated a program that allows shoppers to become members of the brand. Members enjoy more privileges as opposed to contemporary customers and are even allowed to keep the items they love in their online carts until their financial power increases making it possible for a successful purchase. Since 2013, Kate Hudson’s Fabletics has expanded opening new branches in Spain, France, Netherlands, United Kingdom, Canada, and Germany while not forgetting about the United States.
Ever since Kate Hudson helped create Fabletics, her life has transformed tremendously. In 2013, Kate started out as a person with no background in business to an individual that has been able to sustain and run a highly successful company over the years. Also, Kate has helped sell most of the Fabletics wear to world renowned celebrities in less than four years. Thanks to Kate, the brand has grown both in size and proportion a testament to Hudson’s prowess as a corporate leader. Kate has also ensured that Fabletics enjoys a continuous stream of profits by creating approaches and strategies aimed at attracting more customers.
With a state of the art customer service department, Fabletics has ensured that client grievances get resolved on time. Kate has converted Fabletics into a brand that respects and values all its customers, providing products and services that remain unmatched by any other athleisure corporation in the world. At Fabletics, everything is customized ranging from fitness gear to sports shoes. To this end, you are always encouraged to take a lifestyle quiz to get matched to a product that fits your needs.